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EXPERIENTIAL LEARNING: BEST PRACTICE HANDBOOK FOR ED.UCATORS AND TRAINERS 2ND ED..
Baskı/Yayın Bilgisi 2007“…KOGAN PAGE…”
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NEW STRATEGIC BRAND MANAGEMENT: CREATING AND SUSTAINING BRAND EQUITY LONG TERM 4TH ED.
Baskı/Yayın Bilgisi 2008“…KOGAN PAGE…”
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Event Planning and Management: Principles, Planning and Practice
Baskı/Yayın Bilgisi 2023“…Kogan Page…”
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Market Research in Practice: An Introduction to Gaining Greater Market Insight
Baskı/Yayın Bilgisi 2022“…Kogan Page…”
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Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research
Baskı/Yayın Bilgisi 2022“…Kogan Page…”
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KEY ACCOUNT MANAGEMENT : TOOLS AND TECHNIQUES FOR ACHIEVING PROFITABLE KEY SUPPLIER STATUS
Baskı/Yayın Bilgisi 2015“…KOGAN PAGE LTD…”
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UNDERSTANDING DIGITAL MARKETING: MARKETING STRATEGIES FOR ENGAGING THE DIGITAL GENERATION
Baskı/Yayın Bilgisi 2017“…KOGAN PAGE LTD…”
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