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  1. 1
    Technology Assimilation in Joint Ventures

    Technology Assimilation in Joint Ventures by Kher, Manik

    Published 2001
    “…Response Books…”
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  2. 2
    Effective advertising : understnding when, how & why advertising works

    Effective advertising : understnding when, how & why advertising works by Tellis, Gerard

    Published 2004
    “…Response Books…”
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  3. 3
    (Un) common sense of advertising

    (Un) common sense of advertising by Tiwari, Sanjay

    Published 2003
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  4. 4
    Craft of copy writing

    Craft of copy writing by Valladares, June A.

    Published 2000
    “…Response Books…”
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  5. 5
    Performance Management and Appraisal Systems: HR Tools for Global Competitiveness

    Performance Management and Appraisal Systems: HR Tools for Global Competitiveness by Rao, T. V.

    Published 2004
    “…Response Books A Division of SAGE Publications…”
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  6. 6
    Global Risk/Global Opportunity: Ten Essential Tools for Tracking Minds, Markets and Money

    Global Risk/Global Opportunity: Ten Essential Tools for Tracking Minds, Markets and Money by Maital, Shlomo

    Published 2010
    “…Response Books Business Books from SAGE…”
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  7. 7
    Managing Organisational Change

    Managing Organisational Change by Nilakant, V.

    Published 2010
    “…Response Books A Division of SAGE Publications India Pvt. …”
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  8. 8
    Beyond Consumer Marketing: Sectoral Marketing and Emerging Trends

    Beyond Consumer Marketing: Sectoral Marketing and Emerging Trends by Panwar, J. S.

    Published 2004
    “…Response Books A Division of SAGE Publications India Pvt. …”
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  9. 9
    Negotiated Change: Collective Bargaining, Liberalization and Restructuring in India

    Negotiated Change: Collective Bargaining, Liberalization and Restructuring in India by Venkata Ratnam, C. S.

    Published 2003
    “…Response Books A Division of SAGE Publications India Pvt. …”
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  10. 10
    Ethical Choices in Business

    Ethical Choices in Business by Sekhar, R. C.

    Published 2002
    “…Response Books A Division of SAGE Publications India Pvt. …”
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  11. 11
    Organizing and Managing in the Era of Globalization

    Organizing and Managing in the Era of Globalization

    Published 2010
    “…Response Business Books from SAGE…”
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  12. 12
    E-Finance: The Future is here

    E-Finance: The Future is here by Joshi, V. C.

    Published 2010
    “…Response Books Business Books from SAGE…”
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  13. 13
    Mergers, Acquisitions and Corporate Restructuring

    Mergers, Acquisitions and Corporate Restructuring

    Published 2013
    “…Response Books Business Books from SAGE…”
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  14. 14
    Total Customer Value Management: Transforming Business Thinking

    Total Customer Value Management: Transforming Business Thinking by Mahajan, Gautam

    Published 2011
    “…Response Books, Business Books from SAGE…”
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  15. 15
    Managing Indian Banks: The Challenges Ahead

    Managing Indian Banks: The Challenges Ahead by Joshi, Vasant C.

    Published 2009
    “…Response Books Business Books from SAGE…”
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  16. 16
    Management Ethics: Integrity at Work

    Management Ethics: Integrity at Work by Petrick, Joseph A.

    Published 2009
    “…Response Books A division of Sage Publications India Pvt. …”
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  17. 17
    Management Ethics: Integrity at Work

    Management Ethics: Integrity at Work by Petrick, Joseph A.

    Published 1997
    “…Response Books A division of Sage Publications India Pvt. …”
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  18. 18
    Creating Performing Organizations

    Creating Performing Organizations by Pattanayak, Biswajeet

    Published 2002
    “…Response Books…”
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  19. 19
    Planning for Power Advertising: A User's Manual for Students and Practitioners

    Planning for Power Advertising: A User's Manual for Students and Practitioners by Halve, Anand Bhaskar

    Published 2005
    “…Response Books…”
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  20. 20
    HRD Audit: Evaluating the Human Resource Function for Business Improvement

    HRD Audit: Evaluating the Human Resource Function for Business Improvement by Rao, T.V

    Published 1999
    “…Response Books…”
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