Versión - WHATS IN A NAME? ADVERTISING AND THE CONCEPT OF BRANDS

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    What's in a name?: Advertising and the Concept of Brands

    What's in a name?: Advertising and the Concept of Brands por Jones, John Philip

    Publicado 2007
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    WHATS IN A NAME? ADVERTISING AND THE CONCEPT OF BRANDS

    WHATS IN A NAME? ADVERTISING AND THE CONCEPT OF BRANDS por JONES JOHN PHILIP

    Publicado 1986
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