Search Results - Bearden, William O.

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    Handbook of marketing scales : multi-item measures for marketing and consumer behavior research by Bearden, William O.

    Published 2011
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    Handbook of Marketing Scales by Bearden William O

    Published 2011
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    MARKETING PRINCIPLES & PERSPECTIVES by BEARDEN WILLIAM O

    Published 1995
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    Marketing : Principles & Pesspectives by Bearden, William O.& Others

    Published 2007
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    Marketing : Principles & Pesspectives by Bearden, William O.& Others

    Published 2007
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