Search Results - JONES JOHN PHILIP

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    What's in a brand? by Jones, John Philip

    Published 1998
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    What's in a brand? by Jones, John Philip

    Published 1998
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    Brands as Engines for Profit by Jones, John Philip

    Published 2012
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    What's in a name?: Advertising and the Concept of Brands by Jones, John Philip

    Published 2007
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    Brands as Engines for Profit: Universal Guidelines on how to Drive Growth by Jones, John Philip

    Published 2012
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    What's in A Brand? by Jones, John Philip

    Published 1998
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    BRANDS AS ENGINES FOR PRFIT by JONES JOHN PHILIP

    Published 2012
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    WHAT`S IN A BRAND ? : BUILDING BRAND EQUITY THROUGH ADVERTISING by JONES JOHN PHILIP

    Published 1998
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    When ADS work by Jones, John Philip

    Published 2007
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    WHATS IN A NAME? ADVERTISING AND THE CONCEPT OF BRANDS by JONES JOHN PHILIP

    Published 1986
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    DOES IT PAY TO ADVERTISE: CASES ILLUSTRATING SUCCESSFUL BRAND ADVERTISING by JONES JOHN PHILIP

    Published 1989
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    HOW MUCH IS ENOUGH -GETTING...DOLLAR by JONES JOHN PHILIP

    Published 1992
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    HOW MUCH IS ENOUGH:GETTING THE MOST FROM YOUR ADVERTISING.DOLLAR by JONES JOHN PHILIP

    Published 1992
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    HOW TO TURN ADVERTISING EXPENSES INTO INVESTMENTS by JONES JOHN PHILIP

    Published 2005
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    WHEN ADS WORK:NEW PROOF THAT ADVERTISING TRIGGERS SALES by JONES JOHN PHILIP

    Published 1995
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  16. Cover Image

    WHAT`S IN A BRAND? BUILDING BRAND EQUITY THROUGH ADVERTISING by JONES JOHN PHILIP

    Published 1998
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    Whats in a Brand: Building Brand Equity Through Adevertising by Jones John Philip

    Published 1998
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  18. Cover Image

    How Much Is Enough?,Getting The Most From Your Advertising Dollar by Jones John Philip

    Published 1992
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    When ADS work by Jones, John Philip

    Published 2007
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  20. Cover Image

    Fables, fashion and facts about advertising by Jones, John Philip

    Published 2004
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