Kotler, P. (2023). Marketing management (16th.). Pearson.
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Chicago Style (17th ed.) Citation
Kotler, Philip. Marketing Management. 16th. Noida: Pearson, 2023.
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MLA (9th ed.) Citation
Kotler, Philip. Marketing Management. 16th. Pearson, 2023.
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Warning: These citations may not always be 100% accurate.