Search Results - Jones, John Philip

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  1. 1
    Advertising at the crossroads

    Advertising at the crossroads by Jones, John Philip

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  2. 2
    Does it pay to advertise ?

    Does it pay to advertise ? by Jones, John Philip

    Published 1989
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  3. 3
    Brands as Engines for Profit: Universal Guidelines on how to Drive Growth

    Brands as Engines for Profit: Universal Guidelines on how to Drive Growth by Jones, John Philip

    Published 2012
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  4. 4
    What's in a name?: Advertising and the Concept of Brands

    What's in a name?: Advertising and the Concept of Brands by Jones, John Philip

    Published 2007
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  5. 5
    What's in A Brand?

    What's in A Brand? by Jones, John Philip

    Published 1998
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  6. 6
    When ADS work

    When ADS work by Jones, John Philip

    Published 2007
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  7. 7
    How Much Is Enough?,Getting The Most From Your Advertising Dollar

    How Much Is Enough?,Getting The Most From Your Advertising Dollar by Jones John Philip

    Published 1992
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  8. 8
    Whats in a Brand: Building Brand Equity Through Adevertising

    Whats in a Brand: Building Brand Equity Through Adevertising by Jones John Philip

    Published 1998
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  9. 9
    What's in a brand?

    What's in a brand? by Jones, John Philip

    Published 1998
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  10. 10
    What's in a brand?

    What's in a brand? by Jones, John Philip

    Published 1998
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  11. 11
    WHAT`S IN A BRAND? BUILDING BRAND EQUITY THROUGH ADVERTISING

    WHAT`S IN A BRAND? BUILDING BRAND EQUITY THROUGH ADVERTISING by JONES JOHN PHILIP

    Published 1998
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  12. 12
    WHEN ADS WORK:NEW PROOF THAT ADVERTISING TRIGGERS SALES

    WHEN ADS WORK:NEW PROOF THAT ADVERTISING TRIGGERS SALES by JONES JOHN PHILIP

    Published 1995
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  13. 13
    HOW TO TURN ADVERTISING EXPENSES INTO INVESTMENTS

    HOW TO TURN ADVERTISING EXPENSES INTO INVESTMENTS by JONES JOHN PHILIP

    Published 2005
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  14. 14
    HOW MUCH IS ENOUGH:GETTING THE MOST FROM YOUR ADVERTISING.DOLLAR

    HOW MUCH IS ENOUGH:GETTING THE MOST FROM YOUR ADVERTISING.DOLLAR by JONES JOHN PHILIP

    Published 1992
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  15. 15
    HOW MUCH IS ENOUGH -GETTING...DOLLAR

    HOW MUCH IS ENOUGH -GETTING...DOLLAR by JONES JOHN PHILIP

    Published 1992
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  16. 16
    DOES IT PAY TO ADVERTISE: CASES ILLUSTRATING SUCCESSFUL BRAND ADVERTISING

    DOES IT PAY TO ADVERTISE: CASES ILLUSTRATING SUCCESSFUL BRAND ADVERTISING by JONES JOHN PHILIP

    Published 1989
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  17. 17
    WHATS IN A NAME? ADVERTISING AND THE CONCEPT OF BRANDS

    WHATS IN A NAME? ADVERTISING AND THE CONCEPT OF BRANDS by JONES JOHN PHILIP

    Published 1986
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  18. 18
    When ADS work

    When ADS work by Jones, John Philip

    Published 2007
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  19. 19
    WHAT`S IN A BRAND ? : BUILDING BRAND EQUITY THROUGH ADVERTISING

    WHAT`S IN A BRAND ? : BUILDING BRAND EQUITY THROUGH ADVERTISING by JONES JOHN PHILIP

    Published 1998
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  20. 20
    BRANDS AS ENGINES FOR PRFIT

    BRANDS AS ENGINES FOR PRFIT by JONES JOHN PHILIP

    Published 2012
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