Parameswaran, M. (2003). Understanding consumers: Building powerful brands..
芝加哥风格引文Parameswaran, M. Understanding Consumers: Building Powerful Brands.. New Delhi, 2003.
MLA引文Parameswaran, M. Understanding Consumers: Building Powerful Brands.. 2003.
警告：这些引文格式不一定是100％准确.