Brands in the balance: meeting the challenges to commercial identity

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Bibliographic Details
Main Author: Drawbaugh, Kevin
Format: Book
Published: New Delhi 2001
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SVKM's Narsee Monjee College of Commerce and Economics -

Holdings details from SVKM's Narsee Monjee College of Commerce and Economics -
Call Number: 659.1 DRA
Copy Available Place a Hold