Citazione Stile APA (7a Edizione)

Rivkin, S. (2004). The making of a name the inside story of the brands we buy.

Citazione stile Chigago Style (17a edizione)

Rivkin, Steve. The Making of a Name the Inside Story of the Brands We Buy. New Delhi, 2004.

Citatione MLA (9a ed.)

Rivkin, Steve. The Making of a Name the Inside Story of the Brands We Buy. 2004.