Conceptual issues in consumer behaviour: the Indian context

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Bibliographic Details
Main Author:	Rameshkumar, S.
Format:	Book
Published:	New Delhi 2003
Subjects:	Marketing
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SVKM's Narsee Monjee College of Commerce and Economics -

Holdings details from SVKM's Narsee Monjee College of Commerce and Economics -
Call Number:	339.4707(5 4) RAM
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