Case studies in marketing : The Indian context

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Bibliographic Details
Main Author: Shrinivasan, R.
Format: Book
Published: Delhi Prentice-Hall of India Pvt. Ltd. 2009
Edition:4 th ed.
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SVKM's Narsee Monjee College of Commerce and Economics -

Holdings details from SVKM's Narsee Monjee College of Commerce and Economics -
Call Number: 658.80722 SHR/CAS
Copy Available Place a Hold