Hooley, G. J. (2009). Marketing strategy and competitive positioning (fourth.). Pearson Education.
Chicago Style (17th ed.) CitationHooley, Graham J. Marketing Strategy and Competitive Positioning. fourth. New delhi: Pearson Education, 2009.
MLA (9th ed.) CitationHooley, Graham J. Marketing Strategy and Competitive Positioning. fourth. Pearson Education, 2009.
Warning: These citations may not always be 100% accurate.