Cita APA (7a ed.)

Hooley, G. J. (2009). Marketing strategy and competitive positioning (fourth.). Pearson Education.

Cita Chicago Style (17a ed.)

Hooley, Graham J. Marketing Strategy and Competitive Positioning. fourth. New delhi: Pearson Education, 2009.

Cita MLA (9a ed.)

Hooley, Graham J. Marketing Strategy and Competitive Positioning. fourth. Pearson Education, 2009.