Hooley, G. J. (2009). Marketing strategy and competitive positioning (fourth.). Pearson Education.
Style de citation Chicago (17e éd.)Hooley, Graham J. Marketing Strategy and Competitive Positioning. fourth. New delhi: Pearson Education, 2009.
Style de citation MLA (9e éd.)Hooley, Graham J. Marketing Strategy and Competitive Positioning. fourth. Pearson Education, 2009.
Attention : ces citations peuvent ne pas être correctes à 100%.