Hooley, G. J. (2009). Marketing strategy and competitive positioning (fourth.). Pearson Education.
Citação norma ChicagoHooley, Graham J. Marketing Strategy and Competitive Positioning. fourth. New delhi: Pearson Education, 2009.
Citação norma MLAHooley, Graham J. Marketing Strategy and Competitive Positioning. fourth. Pearson Education, 2009.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.