Hooley, G. J. (2009). Marketing strategy and competitive positioning (fourth.). Pearson Education.
Chicago-referens (17:e uppl.)Hooley, Graham J. Marketing Strategy and Competitive Positioning. fourth. New delhi: Pearson Education, 2009.
MLA-referens (9:e uppl.)Hooley, Graham J. Marketing Strategy and Competitive Positioning. fourth. Pearson Education, 2009.
Varning: dessa hänvisningar är inte alltid fullständigt riktiga.