The strategy of Global Branding and Brand Equity

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Bibliographic Details
Main Author:	Lee, Alvin and Others
Format:	Book
Published:	London Routledge 2015
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SVKM's Narsee Monjee College of Commerce and Economics -

Holdings details from SVKM's Narsee Monjee College of Commerce and Economics -
Call Number:	658.827/LE E/Str
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