Lee, A. a. O. (2015). The strategy of Global Branding and Brand Equity. Routledge.
Cita Chicago (17th ed.)Lee, Alvin and Others. The Strategy of Global Branding and Brand Equity. London: Routledge, 2015.
Cita MLA (9th ed.)Lee, Alvin and Others. The Strategy of Global Branding and Brand Equity. Routledge, 2015.
Atenció: Aquestes cites poden no estar 100% correctes.