The strategy of Global Branding and Brand Equity

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Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awdur:	Lee, Alvin and Others
Fformat:	Llyfr
Cyhoeddwyd:	London Routledge 2015
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

Eitemau Tebyg

The strategy of Global Branding and Brand Equity
gan: Lee, Alvin and Others
Cyhoeddwyd: (2015)

BRAND EQUITY AND THE CHALLENGE OF BRANDING
gan: MARKET RES. SOC. OF INDIA
Cyhoeddwyd: (1993)

Global brand strategy
gan: Geldar sicco Van
Cyhoeddwyd: (2003)

GLOBAL BRAND STRATEGY
gan: GELDER SICCO VAN
Cyhoeddwyd: (2004)

Brand equity management
gan: Martin, Paul
Cyhoeddwyd: (2009)

Brand equity management
gan: Martin, Paul
Cyhoeddwyd: (2009)

MANAGING BRAND EQUITY
gan: AAKER DAVID
Cyhoeddwyd: (1991)

Managing brand equity
gan: Aaker , David
Cyhoeddwyd: (1996)

Managing brand equity
gan: Aaker, D

MANAGING BRAND EQUITY
gan: AAKER DAVID A.
Cyhoeddwyd: (1991)

ROAD TO BRAND EQUITY
gan: HENRY D
Cyhoeddwyd: (2004)

MANAGING BRAND EQUITY
gan: AAKER DAVID A
Cyhoeddwyd: (1991)

Brand Experience and its Implications on Brand Equity
gan: Bakre Ankita
Cyhoeddwyd: (2014)

The global brand
gan: Hollis, Nigel
Cyhoeddwyd: (2008)

The global brand
gan: Hollis, Nigel
Cyhoeddwyd: (2008)

Global brand
gan: Lester, D
Cyhoeddwyd: (2011)

GLOBAL BRANDS
gan: GANESAN SENTHIL
Cyhoeddwyd: (2002)

GLOBAL BRANDING
gan: SOUSA PEDRO
Cyhoeddwyd: (2000)

Strategic brand management: Building, measuring and managing brand equity
gan: Keller, Kevin Lane & Others
Cyhoeddwyd: (2022)

Brand equity on the wheel of advertising
gan: Agrawal, Noopur
Cyhoeddwyd: (2009)

Brand equity on the wheel of advertising
gan: Agrawal, Noopur
Cyhoeddwyd: (2009)

BRAND MANAGEMENT AND EQUITY VALUE
gan: KUMAR, POONAM
Cyhoeddwyd: (2012)

Strategic Brand Management: Building, Measuring and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2015)

STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY
gan: KELLER KEVIN LANE; PARAMESWARAN M G; JACOB ISSAC
Cyhoeddwyd: (2015)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kvin Lane
Cyhoeddwyd: (2015)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2015)

Strategic brand management : building, measuring, and managing brand equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2015)

Managing Brand Equity: Capitalizing on the Value of a Brand Name
gan: Aaker, David A.
Cyhoeddwyd: (1991)

Strategic Brand Management: Building, Measuring and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2008)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2017)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2012)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2013)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2017)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2020)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2020)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2020)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2020)

Strategic brand management: building, measuring and managing brand equity
gan: Keller, Kevin
Cyhoeddwyd: (2003)

Strategic brand management :building, measuring,and managing brand equity
gan: Keller, kavin lane
Cyhoeddwyd: (2020)

Strategic brand management building measuring & manging brand equity
gan: Kellar,kavin lane
Cyhoeddwyd: (2020)