Brand equity management

Taispeáin leaganacha eile (1)

Sábháilte in:

Sonraí bibleagrafaíochta
Príomhchruthaitheoir:	Martin, Paul
Formáid:	LEABHAR
Foilsithe / Cruthaithe:	New DElhi Global Vision 2009
Ábhair:	Advertising
Clibeanna:	Cuir clib leis Níl clibeanna ann, Bí ar an gcéad duine le clib a chur leis an taifead seo!

Míreanna comhchosúla

Whats in a Brand: Building Brand Equity Through Adevertising
de réir: Jones John Philip
Foilsithe / Cruthaithe: (1998)

The brand management checklist
de réir: VanAuken, Brad
Foilsithe / Cruthaithe: (2004)

Brand equity management
de réir: Martin, Paul
Foilsithe / Cruthaithe: (2009)

Advertising and integrated brand promotion
de réir: OGuinn, Thomas C.
Foilsithe / Cruthaithe: (2009)

Advertising and Integrated Brand Promotion
de réir: O'Guinn Thomas C
Foilsithe / Cruthaithe: (2006)

The 22 immutable laws of branding
de réir: Ries, Al
Foilsithe / Cruthaithe: (1998)

The 22 immutable laws of branding
de réir: Ries, Al
Foilsithe / Cruthaithe: (1999)

Brand communication: contemporary approaches
de réir: Das, Naveen
Foilsithe / Cruthaithe: (2007)

Contemporary branding: practices and applications
de réir: Raj, T. Venkar
Foilsithe / Cruthaithe: (2007)

Branding TV: principles and practices
de réir: Natten, Alan
Foilsithe / Cruthaithe: (2005)

WHATS IN A NAME? ADVERTISING AND THE CONCEPT OF BRANDS
de réir: JONES JOHN PHILIP
Foilsithe / Cruthaithe: (1986)

STRATEGIC BRAND MANAGEMENT
de réir: KELLER KEVIN
Foilsithe / Cruthaithe: (1990)

MADISON AVENUE U S A:THE EXTRAORDINARY BUS. OF ADVT AND THE PEOPLE WO RUN IT
de réir: MAYER MARTIN
Foilsithe / Cruthaithe: (1991)

MANAGING BRAND EQUITY
de réir: AAKER DAVID A.
Foilsithe / Cruthaithe: (1991)

MANAGING BRAND EQUITY
de réir: AAKER DAVID A
Foilsithe / Cruthaithe: (1991)

Managing brand equity
de réir: Aaker, D

Managing brand equity
de réir: Aaker , David
Foilsithe / Cruthaithe: (1996)

MANAGING BRAND EQUITY
de réir: AAKER DAVID
Foilsithe / Cruthaithe: (1991)

Brand sense : build powerful brands through touch, taste, smell, sight, and sound
de réir: Lindstrom, Martin
Foilsithe / Cruthaithe: (2005)

Living Brands
de réir: Nadeau, Raymond A.
Foilsithe / Cruthaithe: (2007)

MANAGEMENT OF MANAGEMENT OR HOW MANAGERS REALLY MANAGE
de réir: LAXMAN R K
Foilsithe / Cruthaithe: (1987)

Strategic Brand Communication Campaigns
de réir: Shultz Don E
Foilsithe / Cruthaithe: (2001)

Advertising Management
de réir: Jugenheimer, Donald
Foilsithe / Cruthaithe: (2009)

FINANCIAL MANAGEMENT
de réir: PUXTY ANTHONY G
Foilsithe / Cruthaithe: (1988)

Advertising management
de réir: Batra, Rajeev
Foilsithe / Cruthaithe: (1996)

Advertising management
de réir: Rathore, B.S
Foilsithe / Cruthaithe: (2010)

Advertising management
de réir: Jethwaney, Jaishri
Foilsithe / Cruthaithe: (2006)

Advertising management
de réir: Batra, Rajiv
Foilsithe / Cruthaithe: (2005)

Advertising management
de réir: Batra, Rajiv
Foilsithe / Cruthaithe: (2005)

Advertising management
de réir: Batra, Rajiv
Foilsithe / Cruthaithe: (2004)

Advertising Management
de réir: Mohan, Mahendra
Foilsithe / Cruthaithe: (1989)

Advertising and media management
de réir: Devi, Meena
Foilsithe / Cruthaithe: (2009)

JOINT MANAGEMENT COUNCILS
de réir: MOOKHERJEE SURYA
Foilsithe / Cruthaithe: (1987)

INDIAN ETHOS IN MANAGEMENT
de réir: GHOSH P K
Foilsithe / Cruthaithe: (1991)

EFFECTIVE SALES MANAGEMENT
de réir: STRAFFORD JOHN
Foilsithe / Cruthaithe: (1986)

ADVERTISING,MANAGEMENT AND SOCIETY
de réir: NISCOSIA FRANCESCO M
Foilsithe / Cruthaithe: (1974)

ENVIRONMENTAL BUSINESS MANAGEMENT
de réir: NORTH KLAUS
Foilsithe / Cruthaithe: (1992)

MANAGEMENT AND JOB PERFORMANCE
de réir: SHARMA ANURADHA
Foilsithe / Cruthaithe: (1986)

Strategic advertising management
de réir: Percy, Larry
Foilsithe / Cruthaithe: (2005)

Strategic Brand Communication Campaigns
de réir: Schultz, Don E.
Foilsithe / Cruthaithe: (2001)