Contemporary advertising and integrated marketing communications

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Bibliographic Details
Main Author:	Weigold, Michael F. & Arens, William, F.
Format:	Book
Language:	English
Published:	New York(USA). McGraw-Hill 2024
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SVKM's Narsee Monjee College of Commerce and Economics -

Holdings details from SVKM's Narsee Monjee College of Commerce and Economics -
Call Number:	WEI/Con
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