Harvard Business Review on Brand Management

Guardat en:

Dades bibliogràfiques
Autor principal:	Harvard Busines Review
Format:	Llibre
Publicat:	Boston HBS Press 1999
Matèries:	Band Name Products
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Ítems similars

Harvard Business Review on Brand Management
per: Harvard Busines
Publicat: (1999)

Harvard Business Review on Work and Life Balance
per: Harvard Business School
Publicat: (2000)

United We Brand
per: Moser Mike
Publicat: (2003)

Brand immortality
per: Pringle, Hamish
Publicat: (2009)

Advanced Brand Management
per: Temporal, Paul
Publicat: (2010)

Pitch Perfect
per: Leach, John
Publicat: (2003)

Designing world class BRANDS (Audio Book)
per: Naware, Ravi
Publicat: (2004)

Origin of Brands
per: Ries Al
Publicat: (2004)

Living Brands
per: Nadeau, Raymond A.
Publicat: (2007)

The New Strategic Brand Management
per: Kapferer, Jean Noel
Publicat: (2009)

The New Strategic Brand Management
per: Kapferer, Jean Noel
Publicat: (2009)

Brand Bubble: Looming Crisis in Brand Value
per: Gerzema John
Publicat: (2008)

Best of Branding \: Best Practices in Corporate Branding
per: Gregory James R.
Publicat: (2004)

Harvard business review on brand management
per: Harvard Business Review
Publicat: (1999)

How Brands Become ICONS
per: Holt, Douglas B
Publicat: (2004)

How Brands Become ICONS
per: Holt, Douglas B
Publicat: (2004)

Building Strong Brands
per: Aaker, David A
Publicat: (1996)

Building Strong Brands
Publicat: (1996)

Brand Called You
per: Montoya Peter
Publicat: (2003)

Building Strong Brands
per: Aaker David A
Publicat: (1996)

Strategic Brand Management
per: Keller, Kevin Lane; Parameswaran, M.G.; Jacob, Isaac
Publicat: (2008)

Building Brand Value : five steps to building powerful brands
per: Parameswaran M.G
Publicat: (2006)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
per: Keller, Kevin Lane
Publicat: (2017)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
per: Keller, Kevin Lane
Publicat: (2020)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
per: Keller, Kevin Lane
Publicat: (2020)

From Brand Vision to Brand Evaluation
per: Chernatony, Leslie de
Publicat: (2006)

The New Strategic Brand Management
per: Kapferer, Jean Noel
Publicat: (2012)

Harvard Business Review on the Business Value of IT
per: Harvard Busines School
Publicat: (1999)

Living Brand: How to Transform Every Member of Your Organization into a Brand Champion
per: Ind Nicholas
Publicat: (2004)

Harvard Business Review on Compensation
per: Harvard Business Review
Publicat: (2001)

Brand Breakout
per: Kumar, Nirmalya
Publicat: (2013)

Harvard Business Review on Compensation
per: Harvard Business Review
Publicat: (2001)

Building strong brands
per: Aaker, David A.
Publicat: (2010)

Rubber Band Engineer: Build Slingshot Powered Rockets..Unco.Catapults,
per: Akiyama Lance

Brands as Engines for Profit
per: Jones, John Philip
Publicat: (2012)

Marketing Management
per: Saxena, Rajan
Publicat: (2006)

Brands and Branding
per: Brown, Stephen
Publicat: (2016)

The International Brand Valuation Manual
per: Salinas, Gabriela
Publicat: (2009)

Best Practice Cases in Branding: Lessons from the World's Strongest Brands
per: Keller, Kevin Lane
Publicat: (2009)

Branding in a Competitive Marketplace
per: Baisya, Rajat K.
Publicat: (2013)