Παραπομπή σε μορφή APA (7η εκδ.)

Zeirhaml, V. A., Bitner, M. J., Gremler, D. D., & Pandit, A. (2016). Service Marketing: Integrating Customer Focus Across the Firm (6th ed.). McGraw Hill Education (India) Pvt. Ltd.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Zeirhaml, Valarie A., Mary Jo Bitner, Dwayne D. Gremler, και Ajay Pandit. Service Marketing: Integrating Customer Focus Across the Firm. 6th ed. Chennai: McGraw Hill Education (India) Pvt. Ltd, 2016.

Παραπομπή σε μορφή MLA (9th εκδ.)

Zeirhaml, Valarie A., et al. Service Marketing: Integrating Customer Focus Across the Firm. 6th ed. McGraw Hill Education (India) Pvt. Ltd, 2016.