APA aipamena

Zeirhaml, V. A., Bitner, M. J., Gremler, D. D., & Pandit, A. (2016). Service Marketing: Integrating Customer Focus Across the Firm (6th ed.). McGraw Hill Education (India) Pvt. Ltd.

Chicago Style aipamena

Zeirhaml, Valarie A., Mary Jo Bitner, Dwayne D. Gremler, and Ajay Pandit. Service Marketing: Integrating Customer Focus Across the Firm. 6th ed. Chennai: McGraw Hill Education (India) Pvt. Ltd, 2016.

MLA aipamena

Zeirhaml, Valarie A., et al. Service Marketing: Integrating Customer Focus Across the Firm. 6th ed. McGraw Hill Education (India) Pvt. Ltd, 2016.