Zeirhaml, V. A., Bitner, M. J., Gremler, D. D., & Pandit, A. (2016). Service Marketing: Integrating Customer Focus Across the Firm (6th ed.). McGraw Hill Education (India) Pvt. Ltd.
Chicago (17e ed.) BronvermeldingZeirhaml, Valarie A., Mary Jo Bitner, Dwayne D. Gremler, en Ajay Pandit. Service Marketing: Integrating Customer Focus Across the Firm. 6th ed. Chennai: McGraw Hill Education (India) Pvt. Ltd, 2016.
MLA (9e ed.) BronvermeldingZeirhaml, Valarie A., et al. Service Marketing: Integrating Customer Focus Across the Firm. 6th ed. McGraw Hill Education (India) Pvt. Ltd, 2016.
Let op: Deze citaties zijn niet altijd 100% accuraat.