Marketing strategy: A Decision-Focused Approach

Show other versions (2)

Saved in:

書目詳細資料
主要作者:	Walker, Orville C.
其他作者:	Mullins, John W.
格式:	圖書
語言:	英语
出版:	Chennai McGraw Hill Education (India) Pvt. Ltd. 2017
版:	7th ed.
主題:	Marketing - Management Marketing - Decision Making Strategic Planning
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

相似書籍

Marketing Strategy: A Life-Cycle Approach
由: Lee, Alvin
出版: (2014)

Marketing Strategy: Casebook
出版: (2014)

MARKETING DECISION MAKING : A MODEL-BUILDING APPROACH
由: LILIEN GARY L
出版: (1983)

MARKETING DECISION MAKING
由: LILIEN GARY L
出版: (1983)

Principles of Marketing
由: Kotler, Philip
出版: (2017)

Marketing Management
由: Kotler, Philip
出版: (2018)

Marketing Management
由: Kotler, Philip
出版: (2018)

Marketing Management
由: Kumar, Arun
出版: (2018)

Cases in Marketing Management
由: Clow, Kenneth E.
出版: (2012)

Cases in Marketing Management
出版: (2012)

HBR's 10 Must Reads: On Strategy
由: Harvard Business Review
出版: (2011)

The Art of Strategy: A Game Theorist's Guide to Success in Business and Life
由: Dixit, Avinash K.
出版: (2018)

The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands
由: Chattopadhyay, Amitava
出版: (2012)

The Lords of Strategy: The Secret Intellectual History of the New Corporate World
由: Kiechel, Walter
出版: (2010)

Business strategy
由: Kourdi, Jeremy
出版: (2015)

Marketing Management
由: Kotler, Philip
出版: (2016)

HBR's 10 Must Reads On Strategic Marketing
由: Harvard Business Review
出版: (2013)

Making Decisions
由: Harvard Bus.School Pub
出版: (2008)

HARVARD BUSINESS REVIEW :ON DECISION MAKING
由: HBR
出版: (2001)

The 22 Immutable Laws of Branding
由: Ries, Al
出版: (2007)

Marketing Strategy : A Decision - forcused approach
由: Walker Jr.Orville C.
出版: (2006)

Making smart Decisions
由: Harvard Bus. School
出版: (2006)

Decision making process
由: Bouyssou Denis,Dubois Dibier
出版: (2009)

Industrial Organization : Markets & strategies
由: Bellfflamme Paul
出版: (2010)

Genie's Wisdom : a Fable of how a CEO learned to be a marketing genius
由: Trout, Jack
出版: (2003)

Strategic Management: Concepts and Cases
由: David, Fred R.
出版: (2016)

Strategic Management
由: Pearce II, John A.
出版: (2011)

Strategic Management
由: Hitt, Michael A.
出版: (2016)

Strategic Management: Text and Cases
由: Dess, Gregory G.
出版: (2009)

Strategic Management: Concepts and Cases
由: David, Fred R.
出版: (2018)

Peak Performance: Inspirational Business Lessons from the World's Top Sports Organizations
由: Gilson, Clive
出版: (2003)

Peak Performance: Inspirational Business Lessons from the World's Top Sports Organizations
由: Gilson, Clive
出版: (2003)

Strategic Thinking: Explorations Around Conflict and Cooperation
由: Saha, Biswatosh
出版: (2011)

The Strategy Focused Organization
由: Kaplan, Robert S.

MARKETING DECISION
由: O'DELL WILLIAM F
出版: (1977)

Decision Behaviour, Analysis and support
由: French, Simon; Maule, John; Papamichail, Nadia
出版: (2009)

Making better business decisions
由: Williams, Steve
出版: (2002)

Getting it Right : Avoiding the High Cost of Wrong Decisions
由: Sawyer Deborah C.

Strategic Management: A Stakeholder Approach
由: Freeman, R. Edward
出版: (2011)

Games of strategy
由: Dixit, Avinash
出版: (2010)