What's in a name?: Advertising and the Concept of Brands

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Opis bibliograficzny
1. autor:	Jones, John Philip
Kolejni autorzy:	Slater, Jan S.
Format:	Książka
Język:	angielski
Wydane:	New Delhi Prentice Hall of India Pvt. Ltd. 2007
Hasła przedmiotowe:	Advertising Brand Name Products
Etykiety:	Dodaj etykietę Nie ma etykietki, Dołącz pierwszą etykiete!

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