Services Marketing: Integrating Customer Focus Across the Firm
محفوظ في:
| المؤلف الرئيسي: | |
|---|---|
| مؤلفون آخرون: | , , |
| التنسيق: | كتاب |
| اللغة: | الإنجليزية |
| منشور في: |
New Delhi
Tata McGraw Hill Education Pvt. Ltd.
2012
|
| الطبعة: | 5th ed. |
| الموضوعات: | |
| الوسوم: |
إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
|
MARC
| LEADER | 00000nam a22000007a 4500 | ||
|---|---|---|---|
| 008 | 180416b xxu||||| |||| 00| 0 eng d | ||
| 952 | |0 0 |1 0 |2 ddc |4 0 |6 658_800000000000000_ZEI |7 0 |9 5131 |a 50008178 |b 50008178 |d 2018-04-13 |e Gifted by 2016-2018 Batch |g 0.00 |l 3 |m 4 |o 658.8 ZEI |p J2389 |r 2019-12-26 00:00:00 |s 2019-11-21 |w 2018-04-16 |y BK | ||
| 952 | |0 0 |1 0 |2 ddc |4 0 |6 658_800000000000000_ZEI |7 0 |9 5132 |a 50008178 |b 50008178 |d 2018-04-13 |e Gifted by 2016-2018 Batch |g 0.00 |l 1 |o 658.8 ZEI |p J2390 |r 2019-12-12 00:00:00 |s 2019-11-29 |w 2018-04-16 |y BK | ||
| 999 | |c 2705 |d 2705 | ||
| 020 | |a 9780070700994 | ||
| 082 | |a 658.8 |b ZEI | ||
| 100 | |a Zeithaml, Valarie A. |9 700 | ||
| 245 | |a Services Marketing: Integrating Customer Focus Across the Firm | ||
| 250 | |a 5th ed. | ||
| 260 | |a New Delhi |b Tata McGraw Hill Education Pvt. Ltd. |c 2012 | ||
| 300 | |a xxvii, 763 p. | ||
| 650 | |a Service Industries- Marketing |9 701 | ||
| 650 | |a Customer Services - Marketing |9 496 | ||
| 700 | |a Bitner, Mary Jo |9 702 | ||
| 700 | |a Gremler, Dwayne D. |9 703 | ||
| 700 | |a Pandit, Ajay |9 704 | ||