Services Marketing: Integrating Customer Focus Across the Firm
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Services Marketing: Integrating Customer Focus Across the Firm

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Bibliografiske detaljer
Hovedforfatter: Zeithaml, Valarie A.
Andre forfattere: Bitner, Mary Jo, Gremler, Dwayne D., Pandit, Ajay
Format: Bog
Sprog:engelsk
Udgivet: New Delhi Tata McGraw Hill Education Pvt. Ltd. 2012
Udgivelse:5th ed.
Fag:
Service Industries- Marketing
Customer Services - Marketing
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Services Marketing : Integrating Customer Focus Across The Firm

Services Marketing : Integrating Customer Focus Across The Firm af Zeithaml, Valarie A.

Udgivet 2019
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Services marketing : integrating customer focus across the firm

Services marketing : integrating customer focus across the firm af Zeithaml, Valarie A

Udgivet 2018
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SERVICES MARKETING: INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM

SERVICES MARKETING: INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM af ZEITHAML VALARIE A

Udgivet 2008
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Services marketing : integrating customer focus across the firm

Services marketing : integrating customer focus across the firm af Zeithaml, Valarie A.

Udgivet 2007
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Services Marketing, Integrating Customer Focus Across the Firm

Services Marketing, Integrating Customer Focus Across the Firm af Zeithaml Valarie A.

Udgivet 2005
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SERVICES MARKETING : INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM

SERVICES MARKETING : INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM af ZEITHAML VALARIE A

Udgivet 2000
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