The Longer Long Tail: How Endless Choice is Creating Unlimited Demand
The concept of 'the long tail' refers to the hundreds of products that are not bestsellers, i.e. those products that form a line that tails off down any company's sales graph. This book looks at how the Internet has allowed for a boom in such niche-market products.
Furkejuvvon:
Váldodahkki: | Anderson, Chris |
---|---|
Materiálatiipa: | Girji |
Giella: | eaŋgalasgiella |
Almmustuhtton: |
London
Random House Business Books
2009
|
Preanttus: | Updated & Rv ed. |
Fáttát: | |
Fáddágilkorat: |
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Geahča maid
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