Retail Analytics: The Secret Weapon

"Retailers have collected a huge amount of data but they do not know what to do with it. This book is designed not only to provide a broad understanding of retail but show how to use the data that these companies have. Each chapter covers a different focus of the retail environment from retail...

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Bibliografski detalji
Glavni autor: Cox, Emmett
Format: Knjiga
Jezik:engleski
Izdano: New Jersey John Wiley & Sons Inc. 2012
Serija:Wiley and SAS Business Series
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Signatura: 658.87 COX
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