Managerial Economics: A Strategic Approach

Offers an introduction to the key pillars of game theory into managerial decision-making. Taking an international perspective, this book shows developments in economics such as behavioural economics and auction theory as well as how these can be applied in the workplace.

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Auteur principal: Fisher, Timothy C. G.
Autres auteurs: Prentice, David, Waschik, Robert G.
Format: Livre
Langue:anglais
Publié: London Routledge An Imprint of Taylor & Francis Group 2011
Édition:2nd ed.
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