Managerial Economics: A Strategic Approach
Offers an introduction to the key pillars of game theory into managerial decision-making. Taking an international perspective, this book shows developments in economics such as behavioural economics and auction theory as well as how these can be applied in the workplace.
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Hlavní autor: | Fisher, Timothy C. G. |
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Další autoři: | Prentice, David, Waschik, Robert G. |
Médium: | Kniha |
Jazyk: | angličtina |
Vydáno: |
London
Routledge An Imprint of Taylor & Francis Group
2011
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Vydání: | 2nd ed. |
Témata: | |
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