Marketing that works in India
* Common sense in marketing converted to theory * not rigorous theory for journals, but theory that works * an output of decades of engaging with the corporate world * a peep into the exciting marketing universe of India.
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New Delhi
Pearson Education India Pvt. Ltd.
2016
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NMIMS Hyderabad -
| Call Number: |
658.8054 MOO |
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| Copy | Available Place a Hold |
| Copy | Available Place a Hold |