Marketing that works in India
* Common sense in marketing converted to theory * not rigorous theory for journals, but theory that works * an output of decades of engaging with the corporate world * a peep into the exciting marketing universe of India.
保存先:
| 第一著者: | |
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| フォーマット: | 図書 |
| 言語: | 英語 |
| 出版事項: |
New Delhi
Pearson Education India Pvt. Ltd.
2016
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| 主題: | |
| タグ: |
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| 要約: | * Common sense in marketing converted to theory * not rigorous theory for journals, but theory that works * an output of decades of engaging with the corporate world * a peep into the exciting marketing universe of India. |
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| 物理的記述: | viii, 244 p. |
| ISBN: | 9879332551527 |