Marketing that works in India
* Common sense in marketing converted to theory * not rigorous theory for journals, but theory that works * an output of decades of engaging with the corporate world * a peep into the exciting marketing universe of India.
-д хадгалсан:
Үндсэн зохиолч: | |
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Формат: | Ном |
Хэл сонгох: | англи |
Хэвлэсэн: |
New Delhi
Pearson Education India Pvt. Ltd.
2016
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Нөхцлүүд: | |
Шошгууд: |
Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
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Тойм: | * Common sense in marketing converted to theory * not rigorous theory for journals, but theory that works * an output of decades of engaging with the corporate world * a peep into the exciting marketing universe of India. |
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Биет тодорхойлолт: | viii, 244 p. |
ISBN: | 9879332551527 |