Public Relations Campaigns: An Integrated Approach
Using a hands-on approach, this text provides an introduction to the process of creating effective PR campaigns, with real examples and contemporary case studies to help the reader develop practical skills.
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Үндсэн зохиолч: | |
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Бусад зохиолчид: | |
Формат: | Ном |
Хэл сонгох: | англи |
Хэвлэсэн: |
California
SAGE Publications, Inc.
2019
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Нөхцлүүд: | |
Шошгууд: |
Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
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Тойм: | Using a hands-on approach, this text provides an introduction to the process of creating effective PR campaigns, with real examples and contemporary case studies to help the reader develop practical skills. |
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Зүйлийн тодорхойлолт: | Foreword by Dietrich, Gini |
Биет тодорхойлолт: | xxviii, 276 p. |
ISBN: | 9781506332512 |