Public Relations Campaigns: An Integrated Approach

Using a hands-on approach, this text provides an introduction to the process of creating effective PR campaigns, with real examples and contemporary case studies to help the reader develop practical skills.

-д хадгалсан:

Номзүйн дэлгэрэнгүй
Үндсэн зохиолч:	Luttrell, Regina
Бусад зохиолчид:	Capizzo, Luke W.
Формат:	Ном
Хэл сонгох:	англи
Хэвлэсэн:	California SAGE Publications, Inc. 2019
Нөхцлүүд:	Public Relations - Management
Шошгууд:	Шошго нэмэх Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!

Ижил төстэй зүйлс

Public Relations
-н: Moore, Frazier
Хэвлэсэн: (2004)

Public Relations
-н: Sharma, Diwakar
Хэвлэсэн: (2004)

Public Relations
-н: Sharma, Diwakar
Хэвлэсэн: (2004)

Public relations
-н: Kasor, Shrutika
Хэвлэсэн: (2003)

Public relations and communication
-н: NAyyar, Deepak
Хэвлэсэн: (2006)

Evaluating public relations
-н: Watson, Tom
Хэвлэсэн: (2008)

public relations and communication
-н: Nayyar, Deepak
Хэвлэсэн: (2006)

Evaluating public relations
-н: Watson, Tom
Хэвлэсэн: (2014)

Effective public relations
-н: Cutlip, Scott
Хэвлэсэн: (2004)

Public relations management
-н: Tomer, Dinesh
Хэвлэсэн: (2008)

Public relations management
-н: Singh, Pushpendra
Хэвлэсэн: (2009)

Multicultural public relations
-н: Banks, Stephen P.
Хэвлэсэн: (2005)

Effective Public Relations
-н: Cutlip, Scott
Хэвлэсэн: (2002)

Handbook of Public Relations
-н: Heath, Robert L.
Хэвлэсэн: (2001)

PRACTICE OF PUBLIC RELATION
-н: HOWARD WILFRED EDT
Хэвлэсэн: (1985)

Marketing and Public Relation
-н: Insurance Institute of India
Хэвлэсэн: (2010)

INDUSTRIAL PUBLIC RELATIONS
-н: SMITH PAUL I
Хэвлэсэн: (1967)

Effective public relations in public and private sector
-н: Banik, G.C
Хэвлэсэн: (2004)

Handbook of public relations & communicatios
-н: Lesly, Philip
Хэвлэсэн: (2002)

Sage Handbook of Public Relations
-н: Heath, Robert L.
Хэвлэсэн: (2010)

PUBLIC RELATIONS FOR MARKETING MANAGEMENT
-н: JEFKINS FRANK
Хэвлэсэн: (1978)

Public Relations
-н: L'Etang, Jacquie
Хэвлэсэн: (2008)

PUBLIC RELATIONS
-н: HARVARD BUSINESS REVIEW
Хэвлэсэн: (1975)

Public relations : a values-driven approach
-н: Guth,David
Хэвлэсэн: (2017)

Text book of public relations and corporate communications
-н: Mahalanobis, Parvati
Хэвлэсэн: (2005)

Advertising and Public Relations
-н: Ahuja, B.N
Хэвлэсэн: (2001)

Public relations: the profession and the practice- 4th ed.
-н: BAskin, Otis
Хэвлэсэн: (1997)

PUBLIC RELATIONS IS YOUR BUSINESS A GUIDE FOR EVERY MANAGERS
-н: COULSON THOMAS
Хэвлэсэн: (1981)

PUBLIC RELATIONS IN BUSINESS MANAGEMENT
-н: DERRIMAN JAMES
Хэвлэсэн: (1964)

PUBLIC RELATIONS IN WORLD MARKETING
-н: JEFKINS FRANK
Хэвлэсэн: (1966)

HANDBOOK OF PUBLIC RELATIONS WRITINGS
-н: BIVINS THOMAS
Хэвлэсэн: (1988)

Mastering Public Relations
-н: Davis, Anthony
Хэвлэсэн: (2007)

Effective public rerlations
-н: Shelburne, Merry
Хэвлэсэн: (2003)

Effective public rerlations
-н: Ali, Moi
Хэвлэсэн: (2001)

PRACTICAL PUBLIC RALATIONS
-н: BLACK SAM
Хэвлэсэн: (1976)

BASIC PUBLIC SPEAKING
-н: ANDREWS PATRICA BRADLEY
Хэвлэсэн: (1985)

Public Relations: A Practical Guide to the basics
-н: Henslowe, Philip
Хэвлэсэн: (2010)

Qualitative research methods in public relations & marketing communication
-н: Daymon,Christine
Хэвлэсэн: (2017)

Advertising and public relations research
-н: Jugenheimer,Donald W
Хэвлэсэн: (2017)

SUCCESSFUL MEDIA RELATIONS, A PRACTIONER`S GUIDE
-н: RIDGWAY JUDITH
Хэвлэсэн: (1984)