Public Relations Campaigns: An Integrated Approach

Using a hands-on approach, this text provides an introduction to the process of creating effective PR campaigns, with real examples and contemporary case studies to help the reader develop practical skills.

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Bibliografske podrobnosti
Glavni avtor:	Luttrell, Regina
Drugi avtorji:	Capizzo, Luke W.
Format:	Knjiga
Jezik:	angleščina
Izdano:	California SAGE Publications, Inc. 2019
Teme:	Public Relations - Management
Oznake:	Označite Brez oznak, prvi označite!

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