International Marketing: Strategy, Planning, Market Entry & Implementation
"International Marketing is invaluable reading for busy marketers wanting to maximize their impact, abroad, and is especially relevant for undergraduates studying the subject for the first time and for students of the Chartered Institute of Marketing."
-д хадгалсан:
| Үндсэн зохиолч: | |
|---|---|
| Бусад зохиолчид: | |
| Формат: | Ном |
| Хэл сонгох: | англи |
| Хэвлэсэн: |
New Delhi
Kogan Page Ltd.
2005
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| Хэвлэл: | 3rd ed. |
| Нөхцлүүд: | |
| Шошгууд: |
Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
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| Тойм: | "International Marketing is invaluable reading for busy marketers wanting to maximize their impact, abroad, and is especially relevant for undergraduates studying the subject for the first time and for students of the Chartered Institute of Marketing." |
|---|---|
| Биет тодорхойлолт: | vi, 362 p. |
| ISBN: | 0749445157 |