APA (7th ed.) Citation

Kumar, V. (2013). Profitable Customer Engagement: Concepts, Metrics, and Strategies. SAGE Publications India Pvt. Ltd.

Chicago Style (17th ed.) Citation

Kumar, V. Profitable Customer Engagement: Concepts, Metrics, and Strategies. New Delhi: SAGE Publications India Pvt. Ltd, 2013.

MLA (9th ed.) Citation

Kumar, V. Profitable Customer Engagement: Concepts, Metrics, and Strategies. SAGE Publications India Pvt. Ltd, 2013.

Warning: These citations may not always be 100% accurate.