Rise of Rural Consumers in Developing Countries: Harvesting 3 Billion Aspirations

The first comprehensive review of the expanding rural consumer market opportunity in the developing countries.

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Bibliografski detalji
Glavni autor: Mahajan, Vijay
Daljnji autori: Warbelow, Kathy
Format: Knjiga
Jezik:engleski
Izdano: New Delhi SAGE Publications India Pvt. Ltd. 2016
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Opis
Sažetak:The first comprehensive review of the expanding rural consumer market opportunity in the developing countries.
Opis fizičkog objekta:xxv, 169 p.
ISBN:9789386042323