Παραπομπή σε μορφή APA (7η εκδ.)

Venkatesan, R., Farris, P. W., & Wilcox, R. T. (2019). Cutting-Edge Marketing Analytics: Real World Cases and Data Sets for Hands on Learning. Pearson Education India Pvt. Ltd.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Venkatesan, Rajkumar, Paul W. Farris, και Ronald T. Wilcox. Cutting-Edge Marketing Analytics: Real World Cases and Data Sets for Hands on Learning. New Delhi: Pearson Education India Pvt. Ltd, 2019.

Παραπομπή σε μορφή MLA (9th εκδ.)

Venkatesan, Rajkumar, et al. Cutting-Edge Marketing Analytics: Real World Cases and Data Sets for Hands on Learning. Pearson Education India Pvt. Ltd, 2019.