Venkatesan, R., Farris, P. W., & Wilcox, R. T. (2019). Cutting-Edge Marketing Analytics: Real World Cases and Data Sets for Hands on Learning. Pearson Education India Pvt. Ltd.
Chicago (17e ed.) BronvermeldingVenkatesan, Rajkumar, Paul W. Farris, en Ronald T. Wilcox. Cutting-Edge Marketing Analytics: Real World Cases and Data Sets for Hands on Learning. New Delhi: Pearson Education India Pvt. Ltd, 2019.
MLA (9e ed.) BronvermeldingVenkatesan, Rajkumar, et al. Cutting-Edge Marketing Analytics: Real World Cases and Data Sets for Hands on Learning. Pearson Education India Pvt. Ltd, 2019.
Let op: Deze citaties zijn niet altijd 100% accuraat.