Cutting-Edge Marketing Analytics: Real World Cases and Data Sets for Hands on Learning
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| 主要作者: | |
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| 其他作者: | , |
| 格式: | 圖書 |
| 語言: | 英语 |
| 出版: |
New Delhi
Pearson Education India Pvt. Ltd.
2019
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| 952 | |0 0 |1 0 |2 ddc |4 0 |6 658_802000000000000_VEN |7 0 |9 9827 |a 50008178 |b 50008178 |d 2019-12-10 |e The Book Syndicate Hyderabad |g 499.00 |l 2 |m 3 |o 658.802 VEN |p J4269 |q 2025-01-16 |r 2024-12-11 15:53:22 |s 2024-12-11 |w 2019-12-19 |y BK | ||
| 999 | |c 5753 |d 5753 | ||
| 082 | |a 658.802 |b VEN | ||
| 100 | |a Venkatesan, Rajkumar |9 4930 | ||
| 245 | |a Cutting-Edge Marketing Analytics: Real World Cases and Data Sets for Hands on Learning | ||
| 260 | |a New Delhi |b Pearson Education India Pvt. Ltd. |c 2019 | ||
| 300 | |a xix, 300 p. | ||
| 650 | |a Market Segmentation |9 690 | ||
| 650 | |a Revenue Management |9 4931 | ||
| 650 | |a Consumer Profiling |9 4932 | ||
| 700 | |a Farris, Paul W. |9 1671 | ||
| 700 | |a Wilcox, Ronald T. |9 4933 | ||