Global Marketing: Practical Insights and International Analysis

Practical in its orientation, the text equips students with the tools needed to make strategic marketing decisions and find solutions in a global business environment.

Furkejuvvon:
Bibliográfalaš dieđut
Váldodahkki: Farrell, Carlyle
Materiálatiipa: Girji
Giella:eaŋgalasgiella
Almmustuhtton: London SAGE Publications Ltd. 2015
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Govvádus
Čoahkkáigeassu:Practical in its orientation, the text equips students with the tools needed to make strategic marketing decisions and find solutions in a global business environment.
Olgguldas hápmi:viii, 347 p.
ISBN:9781446252642