Positioning the Brand: An Inside-out Approach
Positioning is hot. Not only in the realm of consumer goods manufacturers, but also for other companies, institutions, governments and even individual persons. An explosion of good quality products on the market and targeted media and advertising campaigns has led to an increasing interest from orga...
Kaydedildi:
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| Diğer Yazarlar: | |
| Materyal Türü: | Kitap |
| Dil: | İngilizce |
| Baskı/Yayın Bilgisi: |
New York
Routledge An Imprint of Taylor & Francis Group
2019
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| Konular: | |
| Etiketler: |
Etiketle
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NMIMS Hyderabad -
| Yer Numarası: |
658.827 RIE |
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| Kopya Bilgisi | Kütüphanede Rezerve |