Effective CRM Using Predictive Analytics
A step-by-step guide to data mining applications in CRM. Following a handbook approach, this book bridges the gap between analytics and their use in everyday marketing, providing guidance on solving real business problems using data mining techniques. The book is organized into three parts. Part one...
Сохранить в:
Главный автор: | Chorianopoulos, Antonios |
---|---|
Формат: | |
Язык: | английский |
Опубликовано: |
New Delhi
Wiley India Pvt. Ltd.
2017
|
Предметы: | |
Метки: |
Добавить метку
Нет меток, Требуется 1-ая метка записи!
|
Схожие документы
-
Effective CRM using Predictive Analytics
по: Chorianopoulos, Antonios
Опубликовано: (2016) -
Effective CRM using predictive analytics
по: Chorianopoulos, A
Опубликовано: (2016) -
Customer Relationship Management: A Strategic Perspective
по: Shainesh, G.
Опубликовано: (2020) -
DATA MINING AND PREDICTIVE ANALYTICS
по: LAROSE DANIEL T
Опубликовано: (2018) -
Data Mining and Predictive Analytics
по: Larose, Daniel T
Опубликовано: (2017)