Marketing Management: Indian Context, Global Perspective
An unparalleled text that presents an India-centric approach to the discipline of Marketing.
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| 主要作者: | |
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| 格式: | 圖書 |
| 語言: | 英语 |
| 出版: |
New Delhi
SAGE Publications India Pvt. Ltd.
2018
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| 版: | 6th ed. |
| 主題: | |
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| 總結: | An unparalleled text that presents an India-centric approach to the discipline of Marketing. |
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| 實物描述: | xlix, 798 p. |
| ISBN: | 9789352807383 |